As more people are understanding the importance of having a mobile-friendly website, there has been a high demand for mobile app developers in NY. Before you invest in iPhone, iPad and Android app development, make sure you avoid these 5 common mistakes:
Mistake #1: Not Focusing on the End User
One mistake many of us make is focusing all of our attention on features that our audience will probably never use. Make sure you consider the needs of your target audience while developing your mobile app. Focus on creating an app that will deliver the best results for your user.
Mistake #2: Including an Excess Amount of Features.
Adding too many features will confuse your users and discourage them from using your mobile app. Just keep it simple at first, especially if it's your first app. You can always add new features in the future. Adding new features is a great way to offer users an upgraded version of your mobile app in the future.
Mistake #3: Not Updating Your App
Make sure your app is updated regularly by making small user interface changes and fixing minor security glitches. If people notice your app hasn’t been updated in the last 12 months, people may be discouraged from downloading your app. There is nothing worse than downloading an app that doesn’t function 100 percent. Updating your app will let your users know that it’s active.
Mistake #4: Not Focusing on Security
Think about what can happen if your user's phone or tablet gets lost or stolen. If your mobile app requires users to utilize sensitive information, such as phone numbers, financial information, etc., it's important to focus on security.
Mistake #5: Neglecting Marketing
You can build the best Andriod app or iPhone app available in the market, but if no one knows that it exists, no one will download your app. One app in the midst of thousands of other apps is like a needle in a haystack. Do not wait until your app is built to start planning your marketing strategy.
Looking for experienced mobile app developers in NY? Contact us or call 718.984.0500.